Archive Monthly Archives: February 2016

Who Do You Think You Are?

Who do you think you are? Seriously. What gives you the right to do the work you do? If you’re ready to take me out back and fight, good! That’s what I want. I want you to fight for your value. Your

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What Makes You So Special?

We’ve been talking a lot about your business core message in the last few posts. And that is special.   As a reminder, here’s what we’ve covered: —> The 3-5 benefits your clients get from

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Avoid The Deadly Sameness Trap

AVOID THE DEADLY SAMENESS TRAP Have you ever been to Seattle? I’ve lived here nearly all my life. It’s the land where Starbucks was born and coffee shops are a dime a dozen. (No joke – Wikipedia

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Want More Clients Now? Try This…

WHY DO CLIENTS CHOOSE YOU? Your business won’t grow when you blend in because no one can buy a secret. So how do you stand out? It all starts with creating your core business message. Core = foundation. Core

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