Who do you think you are? Seriously. What gives you the right to do the work you do? If you’re ready to take me out back and fight, good! That’s what I want. I want you to fight for your value. Your
Learn MoreWe’ve been talking a lot about your business core message in the last few posts. And that is special. As a reminder, here’s what we’ve covered: —> The 3-5 benefits your clients get from
Learn MoreAVOID THE DEADLY SAMENESS TRAP Have you ever been to Seattle? I’ve lived here nearly all my life. It’s the land where Starbucks was born and coffee shops are a dime a dozen. (No joke – Wikipedia
Learn MoreWHY DO CLIENTS CHOOSE YOU? Your business won’t grow when you blend in because no one can buy a secret. So how do you stand out? It all starts with creating your core business message. Core = foundation. Core
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